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excellent sun protection

harry 7 pop kid 

our swimwear is designed for long days in the sun and provides excellent sun protection for even the fairest of them all.

the ultraviolet protection factor (upf) of our premium fabric is 50+ which guarantees excellent sun protection. swimwear with a upf 50+ rating offers even better protection against the sun than sunscreen.

upf quantifies how effectively a piece of clothing shields against the sun. our fabric protects the skin from ultraviolet radiation (uvr) by creating a barrier between the skin and the sun that reduces uvr exposure to the skin beneath the fabric by a factor of 50+ meaning less than 1/50th (or less than 2%) of the sun’s uvr reaches the skin. this means that our fabric blocks 97.5% of uvr.

our fabric was tested by the australian government’s primary authority on radiation protection (the australian radiation protection and nuclear safety agency) and complies with AS/NZS 4399:1996.

exposure to uvr can cause sunburn, skin damage, premature aging and ultimately cancer. the risk of a person eventually developing skin cancer is cumulative and related to the amount of uvr they are exposed to over their lifetime, particularly in childhood.

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